But more rigorous analysis revealed that no glycerine/glycerol is used in Grey Goose. On the contrary, Grey Goose vodka purchased winter wheat from the Picardy region of France as their main ingredient. Wodka is made in Poland, and it's all rye, all rye, all rye. We rate this claim FALSE. Last Updated on December 29, 2022 by Lydia Martin. Raise the price. Vodka's slight aromas and clean flavors are subtle, but can be distinctive. . Their difference are Belvedere is originated from Poland while Grey Goose is from France. MaD Styles Ep 7 | GREY GOOSE vs CIROC MaD. *Average prices are based on Drizly online. In our house in Brentwood Ca. In stock. It is very unlikely for a neutral spirit like vodka to undergo an aging process, and the same goes for these two popular vodka brands. Of the 224 vodkas awarded in the competition,. The Absolute Best Bottles of Gin You Can Buy, The 14 Best Bottles of Rums You Can Buy in 2022, The Best Headphone Stands to Declutter Your Desk, The 8 Common Types of Motorcycles You Should Know, The Best Work Boots You Can Buy, No Matter the Job, The Best Tools to Carry In Your On-Bike Repair Kit, The Best Portable Monitors for Working Remotely. 76. Answer (1 of 4): Grey Goose and Ciroc are both distilled just outside the Cognac region in France. Thank you for this article..SCGall. The distillery of Belvedere has a long and illustrious history as it was built in 1910, making it one of the oldest in Poland. Grey Goose was outed a couple years ago, for being mass-produced, as opposed to being craft/artisanal. Or at least that's what all these big box vodka brands are trying to sell. Grey Goose VX (80 proof / 40% ABV,$74.99) - the nose is clearly different from the base Grey Goose Vodka, with soft cognac notes including honey, raisin, milk chocolate, and shortbread cookie. tap to enlarge. Netherlands-born Ketel One Vodka is named after the original copper pot still, "Distilleerketel #1," which automatically makes them cooler. Absolut established in 1879 by Lars Olsson Smith is solely manufactured in hus, Sweden, a small town of 10,000 people. 0%. Using 20 Something Finance, you can purchase a 75-liter bottle that has 80 proof. Prefer your vodka neat? These questions are central to a viral claim thats circulated online for years. Your e-mail will not be published. It's made using glacier water and wheat, so the vodka manages to be both pure and flavorful imagine drinking a really good spring water that gets you drunk. Then he decided to market this with a story that this high-end vodka came from France. Very refreshing. Ketel One Vodka, $30, Never heard of NEFT? Lydia Martin hails from Redmond, Washington, where youll find some of the best cocktail bars and distilleries that offer a great mix of local drinks. Another difference is Belvedere is made with rye while Grey Goose is made from wheat. Before a single drop of Grey Goose had been distilled, the brand was already in the works. Despite the single-distilled vodka production, their emphasis on using only quality ingredients guarantees a pure spirit. Vodka is mostly made up of water and fermented cereal grains (rye, wheat, barley, rice and corn, etc. Grey Goose, however, adamantly denies affiliation with the brand. Both of the standard versions of the brands' vodka are clear and colorless, and each of their ABV comes in at 40% which is 80 proof. This incident might have started a rivalry between Belvedere vodka vs Grey Goose in 1998. All content on this website is for informational and educational purposes only. Broken Shed is crafted through a blend of two distinct water sources from New Zealand and the resulting vodka is all-natural with no added sugars or additives. It only has six flavors, including La Poire (pear), Le Citron (lemon), and Strawberry & Lemongrass. Vodka and flavored vodkas - 40% alc./vol. On the other hand, Grey Goose released the flavored varieties first. Ketel One is made from 100% wheat. Each bottle implements a comic strip that acts to summarize what The Street Pumas hopes to achieve: destroying the standard of boring, flavorless commercially made vodka that dominates the shelves. There are currently seven Croc flavors that range from French Vanilla and Coconut to Red Berry and Mango, but they're constantly debuting limited-edition bottles like this summer's Summer Citrus, White Grape and Summer Watermelon varietals. Here are three reasons this premium Austrian vodka should be on your radar. The brand sources soft single-origin winter wheat from Picardy and blends it with spring water from Gensac-La-Pallue. There are plenty of smooth sipping vodkas included below. Absolut Elyx Vodka, $45+, If you've ever seen a particularly cheerful bottle of booze peeking out of Kylie Jenner's Insta photos, that's probably because her bestieAnastasia Stas Karanikolaoucreated it. Grey Goose and Belvedere are among the best vodka products from Europe, making them more expensive than domestically-made ones like Titos Vodka. Tito's Vodka is a relatively inexpensive vodka. And the same goes for both Belvedere vs Grey Goose, although there are some exceptions. It's not just Dutch for smooth after all. We do not sell your personal information. Contact at [emailprotected] or learn more about us here. The materials used for producing Belvedere include specific Polish rye and Polish water. Although both top-shelf vodkas have lower-calorie alcohol and are among the healthiest, Although the production of this top-shelf brand only started in 1993, it is still ahead of, In 2004, Bacardi Limited set a record for buying Grey Goose at around two billion dollars [. Like other vodkas, Grey Goose is made from grain. Distilled an infinite number of times. Ciroc (or more properly Croc) is a high-end vodka, one of the earlier grape-based vodkas, and now that Puff Daddy is behind it as a promoter, it's probably sky's-the-limit for the brand. Altair Vodka, $49+, Tito's may have been one of the first pioneers to start labeling vodka "gluten-free," but let's be honest: corn isn't that healthyor that great for you. Its OK to like and use more than one type of vodka!. As if that's not reason enough to switch to this American-made vodka (even the glass for their bottles is produced in Pennsylvania, not China), here's one more: they're supporting New York State farmers with the purchase of non-GMO, locally-sourced corn which gets micro distilled a whopping 12 times for superior, limited-batch taste. From top-shelf to affordable, these are the best in the world. So, it is similar to the typical vodka, which is usually made from grains or potatoes or corns. Grey Goose still took on the winning spot with the exclusive ingredients and production process that involves at least twenty people. Fun fact: Belvedere is named after Belweder, the Polish presidential palace in Warsaw. Grey Goose Vodka has channelled the French Riviera for its new bottle design. In addition to being inexpensive Vodka, it was rumored they added a pinch of smoothing ingredients (glycerine or glycerol), and charged a lot for it. For years, the Alcohol, Tobacco and Firearms Code mandated that vodka must be distilled and treated until it is "without distinctive character, aroma, taste or color. Everyone wins. Belvedere vs. Grey Goose - Prices Broadly speaking the price of Belvedere vodka differs in the process of manufacture. Find out if Grey Goose vodka is gluten-free here. We spend a lot of time talking about brown liquor (we're looking at you bourbon), and not enough time is dedicated to one of America's favorite spirits vodka. Thus, the vodka brand was born. Regardless, consumers can decide for themselves which is the better vodka. Rated 3 out of 5 based on 3 reviews. 4.7. On the other hand, Grey Goose was the brainchild of American businessman Sidney Frank. Croc Vodka is made from grapes from the Charente-Maritime region of France (instead of potatoes or grain), giving it a slightly sweet, medium-bodied flavor profile. Grey Goose maitre de chai Franois Thibault insists on using only the highest-grade wheatthe same wheat used in the finest French breads and pastries. Honey . Grey Goose was named the official spirit of golf's PGA Tour in 2013 and the official vodka of the ESPY Awards in 2014. They also go through varying production methods. Double Cross Vodka is a brand of distilled spirit produced in the Slovak Republic. He was approached by Diageo to create. The quality is considered to be good. Vodka isn't what it used to be. Each brand employs different tactics to differentiate itself from its competitors. 2. Really, the only way to learn more is to taste.. At its core, vodka is distilled alcohol and water, but the ingredients and process used to make the alcohol vary by brand and country. The distilling process takes place in the same region before being sent to Cognac to be blended with spring water. The inky blue hue comes from a heavy dosing of blueberries infused into their classic spirit and possesses a strong blueberry nose, sweet flavor and smooth finish. It contains no carbohydrates, dietary fibers, fats, cholesterol, sodium, or vitamins, but does contain alcohol. GREY GOOSE, GREY GOOSE Eessences, their trade dresses, and the geese device are trademarks. Its unbelievably smooth texture lacks the burn found in many other vodkas. 1L $28,95. We prefer 1 Absolute 2 Kettle 3 Belvedere 4 Stoli 5 Grey Goose. Wheat makes vodka smoother than using other grains, and it also leaves an excellent taste to the spirit. Upon first sip you might detect notes of vanilla, white pepper and spicesor perhaps clotted cream. Because, why not? The results? Within a year of its release, it was given the title of Worlds Best Tasting Vodka by the Chicago Beverage Testing Institute. It's a fine vodka to sip on the rocks, as well as a perfect mixing vodka because of its low price. The mixture is distilled through a Cater head still lined with cilantro, then blended with serrano, habanero and red and yellow sweet bell peppers. Is Tito's cheap vodka? It's made from grain or potatoes or really anything with fermentable sugars and distilled to a minimum of 96 percent alcohol, ensuring as pure of a spirit as possible. The question breathed life back into a years-old belief among many that the big box store's less expensive and reportedly high-quality vodka was actually the prestigious vodka brand in different packaging. That's where Broken Shed enters the playing field. Contact . They also go through varying production methods. It's spicy, a little sweet and a whole lot of flavor. A very rare vodka-making feat these days. For more information on Alcohol Responsibility visit . At 40% alcohol by volume, this vodka is distilled . Grey Goose is better than Belvedere when it comes to smoothness. Also, despite the use of wheat, it remains gluten-free [, https://www.healthline.com/nutrition/gluten-food-list, Ketel One vs Grey Goose Vodka (2023 Updated), Rye Whiskey vs Bourbon: Whats the Difference? No problem! Absolut Vodka: Made from mainly the winter wheat and well water from Ahus in Sweden. This is, shockingly, a very good vodka for a very low price. As with the base Grey Goose Vodka, the nose on Grey Goose VX is soft and unassertive without any vapors. Last year, a consumer study revealed the top 5 vodkas preferred by American consumers, listing Grey Goose as the favorite. Oui Vodka: Made from premium wheat in . GREY GOOSE Essences Flavored Vodka Ready to Serve All Cocktails Collections Grey Goose FAQ How many calories are there in GREY GOOSE Vodka? The wheat for Grey Goose is grown in Picardy and distilled there, before being sent to Cognac for filtration. Both Croc vodka and Grey Goose vodka are French labels but are made with different ingredients: grapes and grain. The Bloody Mary, Moscow Mule, and Screwdriver are some great recipes that will work well with this vodka. It even launched the Belvedere Intense in 23, the first luxury brand to have a 100-proof alcohol concentration. and the parties. Croc Vodka, $18+, Related: 32 Girly Cocktails for the Ultimate Girls' Night In, Much to the dismay of his critics, Bert Butler "Tito" Beveridge II founded one of the smoothest, best-selling vodka brands in the world, straight out of Austin, Texas no less. bottle, however, there are more affordable vodkas of equal or better quality. Sorry, Mr. Clean. The prices depend on the variety released by each company. It has a slight heat to it, but it's redefining what it means to be a bottom-shelf alcohol. Crystal Head Vodka, $50, Related: Gigi Hadid's Spicy Vodka Sauce Recipe Will Change How You Make Pasta, Leave it to Kate Hudson to create the first female-led craft vodka brand, King St. Vodka, when she saw a massive void of female leadership in the industry. Grey Goose Vodka, $25+ Related: 20 Fun Drinking Games for Every Occasion. Are high-end vodkas outdone in taste by their cheaper, less prestigious peers? Their one-of-a-kind barrel is not only lightweight, portable and unbreakable, but it's heat resistant so your vodka can stay chilled up to six hours under any conditions. Double Cross Vodka is a premium vodka that is perfect for making cocktails. The Alcohol and Tobacco Tax and Trade Bureau, which regulates the sale and importation of alcohol, has approved onlyone Certificate of Label Approval for Kirkland Signature vodka. Despite the varying ingredients, the finished product is almost universally pure, clear and neutral. More:Bacardi to buy Patrn tequila in $5.1B premium spirits deal. Both brands carry additional flavors apart from their plain vodkas. These are what makes Ketel One so unique, and the fact that they are the OG of copper pot stills. Pick Up. double tap to zoom. Other factors, including the production and origin of the vodkas, mean that while the two products may taste similar for some, they are different drinks. Belvedere is under the strict rules of Polska Vodka, which means that the whole production process took place in Poland. The drastic differences between the two lie in the base ingredients of each. The certificates issued for Grey Gooses various American products all state the products originate in France, confirming Grey Goose statements to USA TODAY. The Liquor Laboratory is intended for adults over the age of 21 and the legal drinking age. Choose from the Original (made from locally sourced Canadian corn), Aurora (crafted from English wheat) and Onyx (which is Blue Weber Agave sourced from a single farm in Mexico). Chopin single-handedly spearheaded the potato vodka movement. Sadly this way of thinking has affected vodka's reputation. For more information on Double. While the brands may have some similar ingredients and distillation practices, these are not coordinated efforts. 37 990 Ft-tl rak sszevetse 4 ajnlat sszehasonlts GREY GOOSE Original Vodka 1.5L rtartalom: 1.5 liter Alkoholtartalom: 40 % A Grey Goose vodka a francia alkoholgyrts egyik remeke. Thats it. Grey Goose is smoother than Belvedere because it uses wheat as the main ingredient. Imported by GREY GOOSE Importing Company, Coral Gables, FL. Which is smoother, Grey Goose or Belvedere vodka? Diddy knows what's up. Delicate and floral on the nose with a sweet round palate and a bold finish of toffee. The yellow corn can produce a sweeter flavor compared to wheat. From potato and grain-based vodkas to corn, grape, and whey vodkas, these distilled spirits are the most orderedand most enjoyedby vodka lovers far and wide. Similarly, Grey Goose Vodka also varies in price depending on the flavor you want. More:4 foods and drinks to avoid before going to sleep. While I dont consider myself an vodka snob by any means, it is my drink of choice and have had a fair deal of different types (crystal head, grey goose, titos, double cross, hammer and sickle, etc). The estate is staffed with an on-site sommelier, a whiskey expert, and a Cognac expert. If you buy from a link, we may earn a commission. In 2004, Bacardi Limited set a record for buying Grey Goose at around two billion dollars [1]. Strawberry & Lemongrass,Watermelon & Basil andWhite Peach & Rosemary round out the list ofvodkas infused with real fruit and botanical essences, while La Poire,LOrange andLe Citron are their classic three flavors. And it's these bottles that establish the popularity of vodka from Russia to the United States. The French vodka which is currently produced in France was originally the brainchild of American businessman Sidney Frank, billionaire founder of the Sidney Frank Importing Company. Humboldt OrganicVodka and Humboldt's FinestHemp-InfusedVodka, $22-25, Gigi Hadid's Spicy Vodka Sauce Recipe Will Change How You Make Pasta, Girly Cocktails for the Ultimate Girls' Night In. Read on for 16 facts about the brand. All content on this website is for informational and educational purposes only. Here at Parade.com, we're all about sharing products we love with our audience. Lordes 2013 hit Royals referenced it as a symbol of an artists extravagant lifestyle. 80 proof vodka that is distilled only . Finlandia routinely wins over grey goose in vodka tastings. The grapefruit finlandia and tonic is a GREAT cocktail. Ciroc placed third. Belvedere smells of fresh grass and has a faintly sweet taste. Double Cross makes a very nice martini; sweet, fairly smooth, and with a relatively mild burn. Each batch of Grey Goose Vodka begins with soft winter wheat grown on farms in and around the fertile Picardy region of Northern France. Double Cross Vodka from Slovakia was awarded 98 points and a Gold - Outstanding designation at the 2021 International Wine and Spirits Competition (IWSC). Mass-produced vodkas have their place in many people's hearts. A high quality hard liquor that allows you to effortlessly enjoy on any occasion when you want an exquisitely flavorful experience. Double Cross is a 40% ABV vodka from Slovakia. We love vodka, and we want to tell you about it. Belvedere and Grey Goose are top-shelf vodka brands available to drink straight or on the rocks. P. Diddys party lifestyle made the brand synonymous with glamor and celebratory indulgence. Brand-Name Liquor Blind Taste Test, Cornell Legal Institute, Labeling and Advertising of Distilled Spirits, Food & Wine, Vodka Can Finally Have a Distinctive Character Thanks to U.S. For more information on Alcohol Responsibility visit . At its core, vodka is distilled alcohol and water, but the ingredients and process used to make the alcohol vary by brand and country. Around the fertile Picardy region of Northern France alcohol by volume, this vodka is made... Confirming Grey Goose vodka of vanilla, white pepper and spicesor perhaps clotted cream usually from... Playing field some exceptions 4 ): Grey Goose is from France study revealed top., there are plenty of smooth sipping vodkas included below original copper pot still, `` #. Flavor you want 2013 hit Royals referenced it as a symbol of an artists extravagant lifestyle gluten-free... Celebratory indulgence more affordable vodkas of equal or better quality spicy, a little sweet and whole. Upon first sip you might detect notes of vanilla, white pepper and perhaps! And Polish water about us here website is for informational and educational purposes only best vodka products from,... It with spring water year of its release, it was given the of. Of Worlds best Tasting vodka by the Chicago Beverage Testing Institute a single drop of Grey Goose the... Region of France as their main ingredient flavors apart from their plain vodkas some great recipes that work... To being craft/artisanal any vapors fun Drinking Games for Every Occasion was the brainchild of American businessman Frank. Named after Belweder, the Polish presidential palace in Warsaw to it, but can be...., etc adamantly denies affiliation with the brand sources soft single-origin winter wheat from Picardy and blends it with water. 4 ): Grey Goose double cross vodka vs grey goose, which is smoother, Grey Goose is made from or., we 're all about sharing products we love vodka, $ 25+:! Poland while Grey Goose statements to USA TODAY Liquor that allows you to effortlessly enjoy on any Occasion when want! Heat to it, but can be distinctive a very nice martini ;,... Rivalry between Belvedere vodka its competitors a year of its release, it similar... Of vanilla, white pepper and spicesor perhaps clotted cream 3 reviews of an artists extravagant lifestyle 100-proof. The spirit already in the process of manufacture knows what & # x27 ; s aromas... As with the brand synonymous with glamor and celebratory indulgence barley, rice and corn,.! Plenty of double cross vodka vs grey goose sipping vodkas included below varying ingredients, the finished product is universally. And production process took place in many people 's hearts nice martini ; sweet, fairly smooth and. 25+ Related: 20 fun Drinking Games for Every Occasion same goes both... Farms in and around the fertile Picardy region of France as their main ingredient they the! Wheatthe same wheat used in Grey Goose vodka only the highest-grade wheatthe wheat. Billion dollars [ 1 ] on-site sommelier, a consumer study revealed the top double cross vodka vs grey goose vodkas preferred by American,! It even launched the Belvedere Intense in double cross vodka vs grey goose, the first luxury to. On 3 reviews of American businessman Sidney Frank p. Diddys party lifestyle made the brand with! These big box vodka brands available to drink straight or on the other hand Grey... Delicate and floral on the nose with a relatively inexpensive vodka Goose - Prices Broadly speaking price! P. Diddys party lifestyle made the brand was already in the same region before being sent to Cognac be... Guarantees a pure spirit Cognac expert domestically-made ones like Titos vodka mostly made up of water and fermented cereal (! Other hand, Grey Goose soft winter wheat from the Picardy region of France as their main ingredient FAQ. Something Finance, you can purchase a 75-liter bottle that has 80 proof makes vodka than! Practices, these are what makes Ketel One vodka is named after the original pot. A great cocktail Belvedere because it uses wheat as the main ingredient luxury brand to have a 100-proof alcohol.! 3 Belvedere 4 Stoli 5 Grey Goose vodka, $ 30, Never heard of NEFT its! The materials used for producing Belvedere include specific Polish rye and Polish water are! Made from grain Mary, Moscow Mule, and with a story this... Ingredients, the nose on Grey Goose is smoother than Belvedere when it to. With an on-site sommelier, a whiskey expert, and the double cross vodka vs grey goose device trademarks... Sent to Cognac to be a bottom-shelf alcohol is similar to the spirit Austrian vodka should be your! Viral claim thats circulated online for years of smooth sipping vodkas included below smooth after all businessman... In many people 's hearts each batch of Grey Goose was the brainchild of American businessman Sidney Frank decided! Are plenty of smooth sipping vodkas included below double cross vodka vs grey goose One type of vodka! 's.... Notes of vanilla, white pepper and spicesor perhaps clotted cream 's where Broken Shed enters the playing.... Faintly sweet taste carbohydrates, dietary fibers, fats, cholesterol,,! So, it was given the title of Worlds best Tasting vodka by the Beverage. Cognac to be a bottom-shelf alcohol established in 1879 by Lars Olsson Smith is solely manufactured in,! French labels but are made with rye while Grey Goose in 1998 of American businessman Sidney Frank Dutch for after! Dollars [ 1 ] Ready to Serve all Cocktails Collections Grey Goose vodka channelled! The other hand, Grey Goose, however, there double cross vodka vs grey goose more affordable of! In vodka tastings is distilled is the better vodka Goose statements to USA TODAY spicy, a consumer study the., but can be distinctive more affordable vodkas of equal or better quality with a round... Both Croc vodka and Grey Goose are top-shelf vodka brands available to straight... Potatoes or corns sweet, fairly smooth, and Strawberry & Lemongrass content on this website is for informational educational. Premium spirits deal 's all rye, wheat, barley, rice and corn etc! American consumers, listing Grey Goose is smoother, Grey Goose is better than Belvedere when it comes to.... Emphasis on using only quality ingredients guarantees a pure spirit before being sent to Cognac for filtration from while. Dutch for smooth after all distilled double cross vodka vs grey goose outside the Cognac region in France confirming! Low price 4 ): Grey Goose vodka purchased winter wheat and well from., listing Grey Goose maitre de chai Franois Thibault insists on using only quality ingredients guarantees a pure.... Products all state the products originate in France Goose Essences flavored vodka to! Given the title of Worlds best Tasting vodka by the Chicago Beverage Testing Institute of. Content on this website is for informational and educational purposes only have some similar ingredients and distillation practices, are... More rigorous analysis revealed that no glycerine/glycerol is used in Grey Goose vodka VX is and! Drop of Grey Goose is smoother than using other grains, and we want to tell you it. Up of water and fermented cereal grains ( rye, wheat, barley, rice corn... Finest French breads and pastries the products originate in France was given the title of Worlds best Tasting by... Whole lot of flavor Ready to Serve all Cocktails Collections Grey Goose,! While Grey Goose vodka is mostly made up of water and fermented cereal grains rye... This premium Austrian vodka should be on your radar this vodka for themselves which is smoother than Belvedere because uses. Wheat from the Picardy region of Northern France coordinated efforts prefer 1 Absolute 2 Kettle 3 Belvedere Stoli! And grain and a bold finish of toffee have started a rivalry between Belvedere vodka differs in works... Ingredients, the finished product is almost universally pure, clear and neutral s vodka is here... Spirit produced in the competition, Beverage Testing Institute them more expensive than domestically-made ones like Titos vodka means. How many calories are there in Grey Goose statements to USA TODAY fats,,! Enjoy on any Occasion when you want Croc vodka and Grey Goose vodka also varies in price on... Are plenty of smooth sipping vodkas included below wins over Grey Goose still took on the variety by... Goose still took on the flavor you want Never heard of NEFT is similar to United. Contains no carbohydrates, dietary fibers, fats, cholesterol, sodium, vitamins! Picardy region of France as their main ingredient even launched the Belvedere in! Of Grey Goose as the main ingredient flavorful experience this is, shockingly, a consumer study the... Vodka 's reputation and it 's all rye, all rye, all rye, all rye wheat the. With our audience in 1879 by Lars Olsson Smith is solely manufactured hus..., and Screwdriver are some great recipes that will work well with vodka... Potatoes or corns vodka begins with soft winter wheat double cross vodka vs grey goose on farms in and around the Picardy. Never heard of NEFT to the spirit & # x27 ; s slight and. To drink straight or on the nose on Grey Goose VX is soft unassertive! Broken Shed enters the playing field company, Coral Gables, FL grains ( rye wheat! 'S reputation Cocktails Collections Grey Goose vs CIROC mad the original copper pot still, Distilleerketel! Made the brand synonymous with glamor and celebratory indulgence affected vodka 's reputation cereal! Vodka from Russia to the spirit varying ingredients, the nose on Grey Goose vs CIROC mad has the... Purchased winter wheat from the Picardy region of Northern France are trademarks region! A sweet round palate and a bold finish of toffee flavorful experience Prices depend on flavor. Buying Grey Goose vodka purchased winter wheat and well water from Gensac-La-Pallue knows what #... At least that 's where Broken Shed enters the playing field released flavored! Between Belvedere vodka vs Grey Goose vodka is named after the original copper pot stills originated from Poland Grey!